My
Hair
Recycle

A Sustainable & Circular concept

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Your beauty, elevated with responsibility.

At HBH, we believe your beauty should never compromise our planet's. Our certified experts integrate sustainability into every professional gesture with scientifically-proven solutions and measurable results. Through our pioneering MyHair Recycle Club and five verified commitments, we're transforming the hair industry with complete transparency. Because revealing your best self means preserving the best of our environment | with complete confidence.

Your appointment at an HBH salon is a conscious step towards a greener, more beautiful future.

Our 5 Sustainability Commitments

Carbon-Neutral Initiative

Water Conservation with Proven Efficiency

Sustainable Waste Management

Responsible Energy & Product Choices

Transparent Education & Community Engagement

HBH partners with recognized carbon offset programs, such as Graine de Vie, to support verified reforestation efforts.

  • We offset the equivalent of our annual salon emissions (energy, water, and products) through tree planting.
  • Data on carbon absorption per tree is available upon request.
  • Our carbon impact assessments follow EU-approved methodologies.

To reduce water waste, HBH salons implement:

  • Certified eco-efficient showerheads, saving up to 60% water per wash (third-party verified).
  • Ionized laundry solutions, reducing detergent waste and water pollution.
  • Thermostatic water controls, ensuring regulated temperatures and reduced waste.

HBH commits to EU-certified waste management systems, ensuring:

  • Hair is collected and processed by authorized recycling partners.
  • 100% of aluminum waste (foils, color tubes) is sent to verified recycling facilities.
  • Product packaging follows the EU Packaging Waste Directive, prioritizing recyclability.

Our energy-efficient approach includes:

  • LED lighting across all salons, verified to reduce energy consumption.
  • Low-energy professional hair tools (certified by eco-label standards).
  • Only using professional hair products that comply with EU Cosmetic Regulation (EC) No 1223/2009, ensuring safety and sustainability.
  • Staff training on sustainable salon practices, documented annually.
  • Consumer education on responsible beauty habits, with evidence-based recommendations.
  • Participation in Earth Month, a documented initiative to promote environmental awareness.
Approach

A Circular Approach to Hair Waste

Cut hair isn't just waste; it's a biodegradable and reusable resource. Instead of discarding it, HBH salons proudly participate in the My Hair Recycle Club. This partnership ensures that every hair clipping is given a second life through fully traceable and documented recycling processes.Our certified hair recycling process:
Oil absorption
& pollution control:
In partnership with Hair Recycle, hair is transformed into absorbent materials actively contributing to water decontamination.
Innovation
in biocomposites:
Partnering with certified startups and institutions, we contribute to the creation of hair-based biofilters for pollution cleanup.
Keratin extraction
for medical use:
Some hair fibers are used in keratin-based medical applications, with documented impact studies.

For each day open, your salon HBH® plants a tree

20,000 trees
planted each year
by HairBeautyHub®

Our sustainability claims: transparent & verifiable

At HBH, we ensure that:

  • Every sustainability claim is backed by verifiable data and third-party assessments.
  • We avoid misleading terms such as '100% sustainable' or 'eco-friendly' without supporting evidence.
  • Our recycling and offset initiatives are traceable, ensuring compliance with EU Circular Economy standards.

My Hair Recycle